This label is exploding in NYC due to its locally-produced, greatly designed fashions. From their PR to the craft of the clothing, the detail and quality are always present; here is a peek at their latest “Serum Versus Venom” (SVSV):
Serum Versus Venom (SVSV) is a New York based fashion label focused on progressing the paradigm of modern fashion through the collision of traditional craft and new technologies.
We proudly stand in opposition of mass-marketed, mass-produced, mass-consumed fashion. Each garment and object we create sits proudly outside the normal boundaries of institutionalized fashion and design.
SVSV is rooted in the philosophy of Futurecraft™ – an ideological framework for creating high and sustained value in an over-saturated consumer landscape by colliding elements of hyper modernity (technology) with traditional methodologies (craft).